Why Television Is The Extension Of Human Senses Along With...

Introduction In this day and age, television is seen as the most useful technology in the world where we get enough information, entertainment and knowledge. People believe that it is more preferable to have a television rather than to watch a live play in the theatre due to the freedom of relaxation and high level of participation. In this essay, Marshall McLuhan’s technology is the extension of human senses along with Walter Benjamin’s reproduction of art would be analyzed. The main of this essay is to analyze two theoretical concepts and compare them to one another in relation to television and also how these two theoretical concepts would approach television as a technology. Television is a machine with a screen, which is used for†¦show more content†¦Then in 1906, Philo Taylor Farnsworth who was twenty-one years old at that time invented electrical Television on September 7th, 1927. During that time, electrical television was still black and white; later o n colour television was first introduced in the United States in 1953. Television moved from just news and silent films to soap operas, cartoons, music videos and other types of informational and entertainment things which influences us positively and negatively. Theories Marshall McLuhan, who was a Canadian communication theorist, was very much interested in technology and how it shapes the advanced modern society. His very famous theory was â€Å"the medium is the message† which means that the resource used or mode through which they are presenting shows the message, not really the content. This theory then leads to how technology is seen as an extension to human senses. McLuhan stated, â€Å"Media have powerful effects on societies. Moreover, media become extensions of ourselves; extensions of our human senses† (Laughey, 2010, p. 33). Just like the way our eyes see, our nose smell, our skin feels and our other senses have their function, McLuhan emphasis the fact that technology is the extension of our psychological, social and intellectual (inner) senses. In relation to Television as a technology, McLuhan would agree that technology is an extension to our human sense due to the fact that in recent days it is something that is used e veryday. Humans use